How Much does it Cost to Start a TripAdvisor Clone?
TripAdvisor is the world's largest online travel guide to help travelers plan the perfect trip: choose a vacation spot, book a hotel room, find the best local restaurants, highlight the best attractions, find out which guides to hire, and more. In this article, we will look at the estimated cost of launching a website with similar functions and similar design, i.e. TripAdvisor clone.
As for the average hourly rate of developers, according to Cleveroad analysis, in 2020, the highest rate for specialists from the United States was $ 178 per hour, the lowest in Africa and Asia was about $ 26.5 per hour. Also, Cleveroad notes the leading positions of Ukraine, whose personnel reserve reached 192 thousand people in 2020. Ukrainian software companies charge an average of $ 25-50 per hour for their services.
In terms of the complexity of development, software is conventionally divided into simple, moderate and complex. The main difference between them is the number and complexity of the elaboration of functions. For example, if you want to create the simplest TripAdvisor clone, then it will be a service with a simple interface, a minimum of functionality, and no API integrations. Such a product is suitable for markets where neither TripAdvisor (language support) nor other competitors are available.
While the development of a full-featured clone (a complex product) implies support for multiple languages, a large number of API integrations, a maximum set of functions and a unique design focused on the chosen niche and target audience. Such a product is being developed for highly competitive markets, including with the expectation of competing with TripAdvisor.
Here is the estimated cost of creating a TripAdvisor clone based on complexity and developer location (US, Western & Eastern Europe).
The cost of creating a website and / or app like TripAdvisor is based on several factors, including the number of features. Here's a breakdown of the basic functionality of a TripAdvisor clone and the time and cost to create them.
Registration, authorization. Allows travelers to create personal profiles, book hotel rooms, chat and leave reviews. TripAdvisor provides a simple registration process: users can register and then log in through their Google or Facebook accounts or by entering their email address. Implementing this feature in a TripAdvisor clone will require approximately 110 hours, or $ 3,850 (Eastern Europe) to $ 19,580 (US).
What the TripAdvisor Member Dashboard looks like
Main categories to search on TripAdvisor
Geolocation functionality on TripAdvisor
An example of user feedback and the response to it from the site of the service provider TripAdvisor
More about what users need in the website and / or app for travelers in the article: «How to develop travel mobile app».
Adding services to listing. Owners of restaurants, taxis, spas, nightclubs and other travel service providers should be able to create business profiles and add basic information about their services to them: description, price, opening times, photos, routes, etc. Implementing these options in a TripAdvisor clone would require 50+ hours or $ 1,750 to $ 8,900.
Booking management. Property owners should be able to not only create business profiles and list the properties they want to rent, but also the ability to manage, cancel and track all their bookings on your website. This functionality can be implemented using special APIs, which will require 15+ hours of development.
Analytical tools. Will allow you to collect and group information about the behavior, habits, goals and pains of clients. Also here you can add marketing tools that will improve the level of communication with current and potential customers. Depending on the number and complexity of such tools, their creation will take from 10 to 200 hours.
Here is a breakdown of your marketing budget by channel:
#1. The cost of launching a TripAdvisor clone
#2. Cost of creating individual TripAdvisor features
#3. Basic functions for the traveler
#4. Key features for a service provider
#5. The cost of promoting a TripAdvisor analog