Swiggy is India's largest online food ordering and delivery platform. It has wide functional capabilities, great usability, and user-friendly interface design, which makes it possible to dominate its market. Our article will tell you how much the development of your own Swiggy clone (online food delivery service with similar features and design
What the development cost depends on?
The project complexity
. As for the software «complexity», this is about the number of features and the depth of their development. On this criterion, they are divided into simple — up to 400 hours of development, moderate — from 400 to 800 hours, complex — from 800 to 1500 hours. The difference between a simple product and a complex one is easy to spot if you compare the capabilities of Microsoft Paint and Adobe Photoshop.
. Swiggy is a quite complex online platform, which combines the work of a server side, website, and four user panels (apps) for administrators, clients, restaurants (and shops), and couriers. Only custom development can help you make all elements of such a system work correctly and provide a sufficient level of reliability and security. You can entrust such development to your team on the staff or a development company.
Here is how much the software creation costs depending on its complexity and developer’s location:
Here is an example of a tech stack for the creation of a Swiggy clone:
. The cost of the creation of such an online platform as Swiggy also depends on the tech stack that is being used — various software tools
, which the developers are using to create software. The wider the tech stack is, the higher the development cost is. Besides, you also have to consider the cost of integration of external services (push notifications, payments, geo targeting, and the like), which will be mentioned below.
Creation cost of a Swiggy clone
How frequently people order takeaway food in the USA and Great Britain.
As is the case with the launch of any business project or app, the development of your own Swiggy clone starts with the definition of the project concept. Before you move on, you should have a clear understanding of what platform you intend to create and what audience to focus on. It’s very important because it will influence all development aspects: tech stack, design, functionality, and promotion. Besides, it can have an impact on the choice of food suppliers as well.
You can understand what platform the users will like by using marketing research
. This research can be done on your own if you have respective knowledge and experience. If you don’t, then entrust this task to a company with a full circle of development such as Merehead.
The cost of marketing research depends on its depth:
- Top-level report — $100-1000. It’s a surface scan of the market, competitors, and target audience, which is made by studying public marketing and statistical data.
- Complete market report — $1,5-8 thous. This is a deeper market study, including your own «field» testing of competitors’ usability and functionality, surveys of the target audience, and/or focus groups.
- The detailed market report on the product — $15-35 thous. This research provides the most detailed information about the sector, competitors, target audience, and trends.
Platform design development
Difference between wireframe (on the left), mock-up (in the center), and prototype (on the right).
Once you have decided on a concept of your Swiggy clone, you can start developing its design. It would take 35 to 550 hours, which will cost $1 750 to $27 500 if the average designer’s rate is $50 per hour.
The process of design development of a website and/or mobile app consists of the following steps:
- Wireframe development — from 14 to 140 hours or $448 to $4480. You, business analyst, or designer schematically creates small sketches of a future interface design of all app screens. At this stage, it’s necessary just to reflect the main design elements and service features.
- Creation of a mock-up of the interface — from 14 to 210 hours or $448 to $6720. The designer develops static representations of a completely ready platform interface on the basis of a ready wireframe for all users in the form that all types of end users will see it in.
- Creation of a functional prototype — from 7 to 200 hours or $224 to $6400. A prototype is an animated wireframe with working buttons, transitions, videos, and animation, but with features, which aren’t working. It’s needed to test the user experience and optimize it.
Implementation of features of a Swiggy clone
Customer app — $16 250 to $27 050
. Like any other food delivery app, Swiggy has separate apps for customers, restaurants, and couriers. A customer app consists of features, which allow to browse menus of restaurants, look for necessary items, place orders, make payments, and track the order delivery.
Here are some of the main capabilities of a customer panel:
Here are some of the main capabilities of a restaurant panel:
Restaurant app — $6 600 to $10 600
. It’s used by food suppliers to add their advertisements to the platform’s listing, design the appearance of flypages, take orders, communicate with clients and couriers, receive payments, track the courier’s location, and the like.
— $5 800 to $8 400
. Allows people, who work as couriers, to take orders, track the restaurant’s and buyers’ location, receive payments (in cash, through internet banking, or with the help of a QR code), change a status (busy, free, don’t work), track income, look through their statistics for a month or a year, etc.
Admin panel — $12 350 to $18 750
. It helps you and / or your staff manage your Swiggy clone, track the current state of the platform, manage users and content, set up the monetization model, look through reports / analytics, and the like.
These are some of the main capabilities of an admin panel:
Online platform testing
Bug fixing — 225 to 358 hours
. Code testing and elimination of detected errors usually take 25% of development time.
Manual testing — 118 to 143 hours
. QA specialists perform this testing by simulating end users’ actions (client, restaurant, courier, administrator). It takes 10% of development time.
User testing — from 50 hours to infinity
. This testing is also known as alpha, beta, or open software testing. Its idea is to provide a small number of end users with access to your food delivery app
and see what problems and shortcomings they will detect and then eliminate these shortcomings.
Promotion of a Swiggy clone
Integration of external services
. Integration of external services usually costs money as well. For instance, in the case of connecting a payment solution to your Swiggy clone, you will most likely be giving it a certain percentage of every transaction.