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20 October 2021

How to Choose a Mobile App Development Company?

Investing in any business solution, including marketing and technology solutions, is a critical decision that requires adherence to certain appropriate procedures in order not to waste your business budget without achieving the desired results. That is why it is important to choose a good company to create a mobile application, regardless of its directions. We also advise you to carefully read our article about MOBILE APPS DEVELOPMENT TRENDS 2022.

Mobile application functions


The mobile app world offers countless options, but building an app that truly adds value to your business is a major challenge. Some apps do generate a lot of revenue for the promoted business. Here are 6 important mobile app features every business should consider.



After all, any business, large or small, will ultimately need to develop a mobile app so customers can connect with them wherever they are. It's amazing how using some of your phone's little-known features can make it easier to connect with your customers.

Programming languages for mobile application development


The best programming languages for developing Android apps:

Of course, in addition to them, there are many other languages, but popular and fully studied languages always have a greater advantage.

What is a cloud-based application?


A cloud-based application is a program that runs over the Internet, the components of which are stored on the network, and some (or all) of the processes are executed in the cloud.



Any application consists of data and processing logic stored in code and requires space to execute. Speaking of a cloud application, we mean that its user interacts with it through a mobile application or browser, and data processing takes place on the basis of a remote server and is processed using an API. In this case, the user's device serves only as an input device and does not support most of the processes.

Differences between cloud development and web development


Cloud development is different from web development. However, in order to understand its features, it is necessary to recognize some important characteristics of cloud applications. Here they are:

  1. These applications are hosted in the cloud infrastructure and can be partially cached on the user's device. There are minimum device requirements to run the app.

  2. Information can be temporarily stored on the user's device so that he can access it offline. As soon as the person is online again, the app will update and upload the data created offline to the cloud storage.

  3. The cloud application can be accessed from any device connected to the Internet, including smartphones, tablets and computers. It will display the same to the user regardless of the device. Also, it does not depend on the capabilities of the browser.

  4. Data encryption, data optimization and compression, and backup schedules can be customized by the user.

  5. Cloud applications provide users with access to third-party cloud services with API integration, they are easier to configure than a web application.


Check out examples of the most popular cloud apps: Google Drive, Evernote, Dropbox, SalesForce, WIX, Canva, and more. An interesting fact is that in 2018, up to 36 cloud services were used daily. At the same time, most well-known web applications also rely partly on the cloud.

Cloud application development: key differences


What about the specifics of cloud application development? First, this kind of development means deeper interaction between programmers, data architects, designers and quality assurance managers.



Developers, in turn, should be familiar with various cloud platforms such as Amazon Web Service (AWS), Microsoft Azure, Force.com, Apache CloudStack and others. In addition, they should consider additional options for connecting applications to APIs (Application Programming Interfaces) and CDNs (Content Delivery Networks)).

Secondly, your development team must consider that their final solution must be scalable and flexible. One of the important reasons why companies choose to store their data in the cloud is that cloud storage is easy to grow even for a short period of time.

Thirdly, the development team needs to consider that while cloud applications can be technically unlimited in size, cloud hosting is not free. Concentrating user requests and optimizing data size should be top development priorities.

And the fourth issue is related to cloud security risks. To get people to use your application, you need to ensure that their data is stored securely, which is not always easy since you are dealing with cloud technologies that do not have a single data store. This is why the application architecture as a codebase needs to be kept separate from other data.

To develop a high-quality application, it is recommended to contact a specialist. Without special knowledge, you will only waste your time.

Custom application development: benefits


Custom development has a number of advantages. Among them are:

Custom development is also called individual development, it is a unique solution created in accordance with the tasks of customers.



The world of custom mobile application development is growing rapidly. Companies invest in mobile apps to support business growth, optimize internal processes, increase productivity and increase revenue. Custom applications can be designed to provide specific functionality to meet the unique needs of enterprises and their internal or external customers. In particular, wearable devices and virtual personal assistants are growing trends that create new opportunities to interact with customers and attract customers.

Choosing the right technology for your mobile app is a key decision that will significantly affect its success. When planning a cross-platform mobile app, you need to ensure that the underlying technology provides consistent performance and user experience. On top of that, it should allow you to create a beautiful, intuitive interface.

Developing custom mobile applications can be of great help to your business cost-effectively. A well-designed mobile app helps users make better use of their time and resources. Your company is more responsive to their needs, so they are more likely to bring you more revenue and less likely to refuse them.

In fact, mobile app users often "cost more" than desktop users. If they've downloaded your app, freed up screen space on their smartphone or tablet, learned your interface, and it is easy to use, they are more devoted to your company. So this is a clear competitive advantage.

Differences from standard development

Nowadays, many companies are opting for custom software development rather than using off-the-shelf software because customization creates:

If using customized software, both of these problems are successfully resolved, since custom applications give any particular business the opportunity to:
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