Your Project Starts Here

ICO Marketing and PR Agency

With passion and quality assurance

Own ICO campaign is only half the case. What is the use of it if people do not know and have never heard? PR and Marketing ICO play a significant integral role in the campaign itself. But how to create and implement a marketing strategy? What are the implementation plan and the main approach? Fortunately, Merehead provides marketing services and ICO promotions in the markets.

Approach

The beginning and starting point is a detailed study of white paper on the subject of the industry and a niche. Identifying current, past and potential competitors are one of the most important stages, accompanied by an analysis of strengths and weaknesses. Due diligence allows us to evaluate the company itself and suggest improvement options.

Process

ICO marketing begins with a deep analysis of the market and niche. To identify their needs, ways of packaging and presentation of the project and ideas. On the basis of obtained data, our marketing team prepares various development options and strategies for promotion.
The next step is the detailed strategy elaboration. At this stage, our team is working side by side with the founders of the ICO, not only for detailed discussions and identifying the strengths of each strategy, but also, if necessary, to implement appropriate improvements on the platform. A distinctive feature of marketing is seamless or invisible interaction with users and investors. The platform must remain unobtrusive in memory and inspire confidence.
Selection of the necessary ICO marketing channels and drawing up of a detailed plan and budget for the Pre-ICO and Crowd sale stages. Among them are guerilla marketing, professional forums and social networks, content marketing, and outreach, massive attack, supplementing with ICO listing and full-scale PR campaign.
At all stages of marketing, we organize a team to support investors. Their goal, permanent communication with investors, authorities, and influencers. As a result, the ICO rating is increasing, the trust is growing and with them the brand recognition.
Before starting, you need to know about the target countries. KYC in ICO platforms is still a very important component for some of them.

Our benefits

Having more than 6 years of experience in marketing, we know that first of all is a measure effectiveness of the marketing campaign. Deep analytics, audience analysis, and its coverage is accompanied at all stages of our work.
We work with more than 7 channels including contextual and banner ads, professional forums, guerrilla marketing, outreach, ICO listing directories, email marketing campaign management, permanent support of investors at all stages, assistance, help and preparations for events and conferences.
Flexible plan and system allowing to create an ICO marketing for different projects sizes.
A reliable team that understands the essence and features of ICO projects; understanding of the psychology and mentality of investors from different countries. We focus on the main and it is your fundraising goal.
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get in touch

Do you have a question? Are you looking for support or help? Drop us a line and we reach out to you